Personal Branding Simplified

Great personal brands are simple, understandable, and straight forward in their brand promise. If you want to create a strong personal brand do yourself a favor and avoid the hype and rhetoric being espoused by the masses of overnight personal branding experts who have suddenly flooded the marketplace. Most so-called personal branding gurus are more akin to modern snake-oil salesmen than they are…

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CEO Surveys

Do CEO Surveys constitute a reliable bellwether, or are they little more than well packaged corporate propaganda pieces? The answer is yes on both accounts. Not only does N2Growth conduct CEO Surveys, but so do most other consultancies. It has been my experience that the determining factor in whether or not CEO surveys are reliable can be found solely in whether or not the data is being published…

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What would you do?

What would you do if you didn't need to work? Would you golf more, travel, volunteer, spend time with family and friends, teach, or go into politics? A friend of mine called me today, told me that the sale of his business had closed and that he had enough money to never need to work again. He informed me that he had put together a list of people he respected and was calling to ask what I would do…

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Crisis Management Can Be Profitable

Crisis management can in fact be a profitable endeavour when handled properly. If you are in business for any length of time you will at some point in time be party (willing or unwilling) to a major crisis that can affect not only the company you work for, but your career as well. A large portion of my practice deals with advising corporations and executives during a crisis to protect the…

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